Government-Regulated AYUSH Medical Stores are Coming!
In a landmark move for the traditional Indian medicine sector, the Union Minister of State for AYUSH, Prataprao Jadhav, has announced that India will soon launch its first ever government regulated AYUSH medical stores. For followers of Brijwasi Ayurveda , this marks a significant shift toward making authentic Ayurvedic medicines accessible and affordable for everyone. Affordability Meets Authenticity The primary goal of these dedicated AYUSH centers is to ensure that patients can purchase high quality treatments at regulated rates. Minister Jadhav highlighted that since the COVID-19 pandemic, there has been a massive surge in public interest toward Ayurveda and other traditional systems. However, this popularity has also led to challenges, such as the emergence of substandard or counterfeit products and high price points from private suppliers. Expanding the AYUSH Infrastructure The government's vision goes beyond just retail stores. Plans are currently underway to: • Launc...